- Founded
- 1906 – 1924
- Country
- Switzerland
Ateliers Piccard-Pictet began assembling automobiles for Société d'Automobiles à Genève in 1906 and continued under its own Pic-Pic contraction after SAG ended in 1910. Its broad catalog ranged from 14/16 and 20/24 cars to an 8.4-litre truck and immense luxury chassis; Burt-McCollum single-sleeve-valve engineering became a signature. Pic-Pic sold 332 cars in 1913, then built two front-braked 4.5-litre Grand Prix racers for 1914. Wartime industrial work supported the factory, but its ambitious 1919 restart and Type 28 V8 could not withstand postwar competition. Bankruptcy followed in 1920; Gnome et Rhône acquired the marque and completed cars from parts until the final 1924 Geneva display. Only a few vehicles survive.
Text adapted from “Pic-Pic” on Wikipedia ↗ · CC BY-SA 4.0 ↗