Grimsby multi-stage manufacturer of Auto-Trail-badged coachbuilt motorhomes and campervans on Fiat, Ford and customer-supplied chassis

AU Identity / Register monogram
19models on record
1982–2026recorded span
Model activity by decade
1980s2020s
About the marque
Founded
1982
Country
United Kingdom

Bill Boasman and Barry Holmes expanded an established caravan-repair business into Auto-Trail motorhome construction in 1982. The first decade centered on one-off habitation bodies built on customer chassis; standardized Cheyenne, Mohawk, Cree and Tracker ranges followed in the 1990s. A 1998 management buyout brought Rob Gee to leadership, and Auto-Trail joined France's Trigano Group in the late 1990s. During the 2000s the company added Apache, Frontier, Miami and Excel coachbuilts and created its first integrated A-Class, the Grande Frontier, in 2006. Tribute, Imala and V-Line broadened the 2010s range, while Adventure and Expedition addressed the campervan and entry-level markets in the 2020s; Ford-based F-Line and a new Excel generation later joined the catalog. A 2016 Grimsby expansion doubled production capacity. Auto-Trail completes multi-stage type-approved leisure vehicles using Fiat Ducato, Ford Transit or other base chassis, so donor powertrains remain attributed while its independently marketed finished ranges are cataloged under Auto-Trail.

Text adapted from “Auto-Trail” on Wikipedia ↗ · CC BY-SA 4.0 ↗

Catalog

19 models

models
1982–1989
Custom Coachbuilt Motorhome

Early individually commissioned habitation bodies built on customers' supplied chassis before standardized range names were adopted.

CURATED
1990–2009
Cheyenne

Long-running 1990s core range; documented 2003 layouts include 630S, 630LB, 632, 634L, 634U, 635 and 696G, with Fiat chassis specifications varying…

CURATED
1990–2002
Cree

One of Auto-Trail's four officially identified 1990s ranges; accessible sources do not preserve a defensible floorplan-by-year breakdown.

CURATED
1990–2004
Mohawk

Named 1990s touring model later positioned within the premium Frontier collection; layout and chassis evolved rather than forming unrelated marques.

CURATED
1990–2015
Tracker

Compact range documented in EK, CK and EKS layouts by 2003 and continued across successive Fiat base generations.

CURATED
2001 – present
Frontier

Flagship coachbuilt family whose named 2003 layouts were Dakota, Mohican, Scout, Arapaho and Chieftain; the current range remains Auto-Trail's…

CURATED
2002–2020
Apache

Value-oriented family introduced by the early 2000s; 2003 brochure lists 600, 650 and 700 while later generations used further length/layout numbers.

CURATED
2004–2009
Miami

Mid-2000s model family explicitly identified in Auto-Trail's corporate history; chassis, berth count and floorplan varied during its short catalog…

CURATED
2006 – present
Grande Frontier

Auto-Trail's first A-Class design, introduced in 2006 for larger payloads and now continued as its luxury integrated range.

CURATED
2008–2013
Excel (first generation)

Original compact Excel range from the late 2000s, kept distinct from the unrelated 2026 revival.

CURATED
2010–2020
Tribute

2010s value sub-range spanning both coachbuilt and van-conversion layouts; retired before the Expedition family assumed that role.

CURATED
2014 – present
Imala

Mid-market coachbuilt range offered in two-, four- and six-berth arrangements with multiple Fiat diesel outputs and garage layouts.

CURATED
2014 – present
V-Line SE

Higher-spec van-conversion family; documented layouts include 540 SE, 610 SE, 635 SE and 636 SE, all treated as floorplan/length configurations.

CURATED
2014 – present
V-Line Sport

Sport-oriented V-Line with gas-strut rear boot and U-shaped lounge; documented 610, 635 and 636 layouts share the model lineage.

CURATED
2020 – present
Adventure

Family-focused Fiat van conversion with four travel seats and berths; documented 55 and 65 lengths are configurations rather than separate brands.

CURATED
2020 – present
Expedition Coachbuilt

Separate four- or six-berth coachbuilt Expedition family, not conflated with the same-named panel vans.

CURATED
2020 – present
Expedition Van

Budget panel-van family in 66, 67 and cyclist-oriented 68 layouts, all sharing a 3,500 kg gross-vehicle class in the documented 2023 range.

CURATED
2024 – present
F-Line

Aerodynamic Ford EcoBlue Transit-based family offering multiple layouts under a panoramic cab skylight.

CURATED
2026 – present
Excel (2026 revival)

Brand-new four-layout 2026 touring range; separated from the first-generation Excel by more than a decade and a different product architecture.

CURATED